Who we are

Who we are

Turning Something Great Into Something Exceptional

We are a direct private investment company created and managed by the Russ A. Settoon family office. We partner with outstanding entrepreneurs and management teams to provide experience and capital to support their company’s growth. We take pride in offering value to our partners, both in business and in the form of capital. Let us help you maximize the value of your business.

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Our Partners

Partnering with People We Respect

We look for people we will enjoy working with, whom we will learn from as well as advise. We work with driven teams from diverse industries who love what they do, and are ready to be challenged to think differently and work differently in order to reach their goals.

Our Partner Companies
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A Trusted Partner

We don’t come in to take over–we come in ready to listen, learn, and roll up our sleeves as we work together to make your company’s dreams and goals a reality.

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Our approach

Our approach

Investment Criteria

We look for what is already excellent and help to make it exceptional.

We look for high-performance small and medium-sized companies that have opportunities for growth, are cash flow positive, and have strong human capital.

View our investment criteria
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Investment criteria

Want to know more?


We partner with dynamic entrepreneurs and management teams to provide experience and capital that support their growth and help them reach them goals.

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